On June 14th, the first Storytelling Expedition of 2016 took place. Over the last few weeks we’ve posted some take outs of this session. Click the ‘read more-button’ for the full overview.
Together with cat and dog owners, Royal Canin is keeping all Dutch cats and dogs healthy and fit.
Last week, we hosted the very first Storytelling Expedition of the year. Six top marketers and our managing director Gijsbregt Vijn discussed the importance of having a brand conflict, and how this affects your brand positioning.