Amsterdam RAI

Using the Amsterdam brand to boost international business

How do you position Amsterdam RAI in the international convention centre market? We decided to make use of the powerful brand that is Amsterdam. When exhibiting at the Amsterdam RAI convention centre, international exhibitors can have a huge impact on the city, and we wanted to make them feel like the Mayor of Amsterdam for a short period of time. 

Ad to launch the Elicium starring Elise as a main act.
Augmented reality chain of office for events
The real chain of office to thank all clients
Casefilm Amsterdam RAI
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