Nuon, partner of the sun

Nuon partner van de zon campagne

Claiming solar energy in the Netherlands 

Nuon and the sun signed a partner contract on a 40-meter-high (130 feet) billboard. The signature of the sun appeared when sunrays hit the billboard, officially making Nuon the ‘Partner of the Sun’. We developed an integrated campaign consisting of TV, radio, print, online and festival activation to announce this new partnership. 

Commercial 'Partner of the Sun'
Print ads announcing the live signing of the contract with the sun
Video: Live signature with the sun - Live launch event
Nuon Solar Rescue Team social video
Mobile app ‘where to find the rescue team’
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