Platform Beta Techniek

Platform Beta Techniek Campaign

Making Beta studies attractive for young students

We were asked to create an all-encompassing concept that stressed a strong sense of urgency. Working with journalists and scientists, we developed an inspiring vision on technology; we stated that technology nowadays must harmonize with alpha values. We called it, The Age of Harmonizing Technology. To tell this story, we created an inspiring traveling exhibition that stopped in different cities in the Netherlands. 

Preface written by the president of the Royal Netherlands Academy of Arts and Sciences
Booklet to share our self invented new decade 'the age of harmonizing technology'
Exposition that traveled through the main cities of Holland
Casefilm Platform Beta Techniek
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